Digital Marketing: One Page Marketing Plan

CPD Certificate Code: PDCD1060\81
Pay Per Certificate Program (DIGITAL MARKETING: ONE PAGE MARKETING PLAN)

Learning Outcome:
At the end of this session, you will be able to:
1. Put together a one-page digital marketing strategy plan for the business
2. Demonstrate an understanding of the various concept of digital marketing – strategy, channel, and tactics
3. Understand the latest B2B & B2C marketing trends

Class Description:
Marketing Plans can run up to hundreds of pages. Sometimes this is crucial for the success of a brand. But when you are starting out or lack focus then a One Page Marketing Plan is a way to go. This short and concise document will force you to focus on what matters. Then you can allocate the necessary resources needed to deliver the plan.

The beauty is in its simplicity. Easy to understand and even easier to execute.

By the end of the session, you will be equipped with all the skills needed to write (or rewrite) your plan in one page.

Take note: This is a Pay Per Certificate Program. A fee of USD 2 will be imposed to generate professional certificate with CPD accreditation.